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NEW TRENDS ON THE GLOBAL MARKET
NEW TRENDS ON THE GLOBAL MARKET
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These past few years there is an interesting and strong trend on the dietary supplement market. Manufacturers who traditionally depend on the production of welfare herbal, natural and free of synthetic substances products aimed at supporting and improving the overall health recently turned their attention towards developing complete sports series of supplements or they even establish completely new brands of supplements suitable for athletes, bodybuilders and people who are actively involved in sports. The strong advantage of such products is the sole fact that the manufacturers vigorously protect their reputation and market position of creators of pure products which lack harmful and synthetic fillers. Thus their sports products are also of the highest quality and have extremely precise and clean formulations. This article will introduce you to some of the most telling examples in this regard.
 
Traditionally Now company focuses its business towards the development of various products which aim at improving the overall health of people or at offering a relief in case of different medical conditions. The experts of Now, however, turn their eyes towards the world of sports in order to create a separate series especially for people who are actively involved with sports. The company’s portfolio includes all that is necessary for the athletes – amino acids, protein products like Whey Protein Isolate, muscle mass gainers, supplements for energy and endurance, products that decrease and regulate the body weight and burn body fat – such as Energy.
 
US company Haya Labs also offers a separate series of products which are developed exclusively for people who have a strong taste for sports. Thanks to this series the Haya Labs experts channel their efforts towards presenting a complete line of products which give to all athletes who strive to improve their achievements a powerful support by helping them build an athletic and healthy body. The sports line of the brand includes 9 supplements among which are Sports D-Aspartic Acid which increases testosterone levels and muscle mass growth as well as the three BCAA amino acids in Sports BCAA in the prefect 8:1:1 ratio.



 
 
Another example for the development of this trend on the dietary supplements market worldwide is the Natrol company which does not separate its sports products in a new series. Natrol adopts the following approach – the company introduces its sports products – for example the amino acids L-Carnitine and L-Arginine together with the products for health improvement like vitamins and minerals for instance. This is the exact same market model the company Solgar uses. Solgar manufactures products free of any harmful products like Taurine and the fat burner Thermogenic Complex and offers them together with the natural and herbal supplements supporting the overall health. .
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